The Football Association
The Football Association uses MEDIAFREEDOM to power its all-access UK football destination online and bring exclusive football content to fans - including access to FA Cup and England football content at all levels as well as behind the scenes programmes and press conferences. The enhanced video offering, which includes a new video centre (www.thefa.com/videocentre), uses MEDIAFREEDOM to provide a video content management system, content hosting and on-demand streaming.
“MEDIAFREEDOM has provided The FA with a solid platform for the distribution of content to both football fans and the wider football community. It has not only proved to be an accessible and presentable front-end asset, but it has also shown its diversity and adaptability with regards to innovative technologies and practices. These qualities, combined with a realistic and responsive support team, have allowed The FA to produce very co-ordinated and accessible media functionality for our flagship site and future plans.” Alistair Robertson, Project Manager of The FA
• Twofour created The FA video centre and hosts an iFrame which is dropped into The FA webpage
• Features include search functionality, auto generated playlists (latest content) and ratings
• The players, developed using MS Silverlight 2.0, are embedded in multiple areas across the site
• 100 clips so far and growing daily
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